VIRGINIA BEACH, Va. - The Meridian Group's
"Arrival 2002" public relations campaign for Norfolk International
Airport received the hospitality industry's highest honor when
it won the coveted Edward L. Bernays Award for marketing excellence
from the Hospitality Sales and Marketing Association International
(HSMAI). The award is presented to the one outstanding entry deemed
the standard of excellence in the Golden Bell Public Relations
Awards Competition held Jan. 28 in New York City.
"The Meridian Group's public relations division is honored to
be recognized as a global leader in the hospitality and travel
industries," said Lynn Polizos, director of public relations for
The Meridian Group. "This award is a credit to Norfolk Airport
Authority's commitment to producing a strategically driven communications
program and reflective of our team's dedication to producing exceptional
results for our client partners."
"Arrival 2002" heralded the completion of Norfolk International's
much anticipated, state-of-the-art arrivals terminal and long-term
parking garage.
The accolade adds to the Bronze Merit, Gold and Platinum Golden
Bell awards received this year for the "Arrival 2002" campaign.
The Meridian Group was also honored with six Gold, 10 Silver Merit
and nine Bronze Adrian Awards for advertising excellence. Accounts
recognized include:
- Virginia Zoological Society, Norfolk, Va. - 1 Gold; 2 Bronze
- Norfolk International Airport, Norfolk, Va. - 1 Gold; 1 Bronze
- The Jefferson, Richmond, Va. - 1 Gold; 2 Silver
- PGA National Resort & Spa, Palm Beach Gardens, Fla. - 1 Bronze
- Park Central Hotel, New York, N.Y. - 1 Gold; 1 Silver
- Kingsmill Resort, Williamsburg, Va. - 1 Gold, 2 Silver; 1
Bronze
- Kingston Plantation, Myrtle Beach, S.C. - 1 Bronze
- Kiawah Island Resorts, Kiawah Island, S.C. - 1 Gold, 2 Silver;
1 Bronze
- Chesapeake Bay Wine Classic, Virginia Beach, Va. - 1 Silver
- The Sanderling, Duck, N.C. - 1 Bronze
- Washington Terrace Hotel, Washington, D.C. - 1 Silver; 1
Bronze
- Norfolk Marriott Hotel, Norfolk, Va. - 1 Silver
HSMAI received more than 1,500 entries from 42 countries
for the Adrian Advertising, Golden Bell Public Relations,
and Golden Click Web Awards which showcase the very best of
hospitality and travel advertising, marketing materials, public
relations and website design. The competition began 45 years
ago and recognizes "Best of Show" winners in each of the three
categories, as well as Platinum for most outstanding, and
Gold, Silver Merit and Bronze Merit recipients.
About The Meridian Group
The Meridian Group-Marketing Communications, one of the fastest
growing agencies in the mid-Atlantic region headquartered in Virginia
Beach, Va., specializes in consumer and business-to-business accounts
in the financial services, travel and tourism, multi-outlet retail,
real estate and industrial/corporate sectors. Providing comprehensive
marketing solutions to over sixty clients in North America and
the Caribbean, the agency operates under "The Why? Philosophy,"
an exclusive six-step process designed to uncover the core issues
of most communications problems. The Meridian Group is a member
of TAAN (Transworld Advertising Agency Network). For more information,
go to www.themeridiangroup.com,
or www.tmg3.com.
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