virginia beach | fort lauderdale | new york  
 

profile
Teams
portfolio
press
contact
why not?
 
:back:
 
Press Release
FOR IMMEDIATE RELEASE
March 2004
Joe Takach (757) 340-7425
THE MERIDIAN GROUP RECEIVES HSMAI ADRIAN
ADVERTISING AWARD FOR "HOT" DIRECT MAIL

Virginia Beach Agency Wins Seven Merit Awards in National Advertising Competition

VIRGINIA BEACH, Va. –The Meridian Group-Marketing Communications received a Silver Merit Award for Central Park New York’s “Hot Nights in the Summer” direct mail travel trade entry at the Hospitality Sales & Marketing Association International (HSMAI) 14TH Annual Adrian Advertising Awards. The Meridian Group also earned six Bronze Merit Awards.

The “Hot Nights in the Summer” self-mailer attracted travel writers to a sizzling media event featuring Salsa dancing, spicy cuisine, cool beverages and tantalizing hot sauce bottles with labels designed especially for Park Central New York Hotel.

HSMAI received more than 1,500 entries from 50 countries for this year’s Adrian Advertising Awards which showcase the very best of hospitality and travel advertising, marketing materials, public relations and website design. The competition began 47 years ago and recognizes "Best of Show" winners, Platinum, Gold, Silver Merit and Bronze Merit recipients.

The Meridian Group was honored with Bronze Merit Awards for work on the following:

  • Kiawah Island Golf Resort (2 Bronze)
  • Park Central New York Hotel (1 Bronze)
  • Radisson Plaza Hotel Myrtle Beach Convention Center (1 Bronze)
  • The Moorings Yacht Club Bareboat Charters (1 Bronze)
  • Norfolk International Airport (1 Bronze)
About The Meridian Group
The Meridian Group-Marketing Communications, one of the fastest growing agencies in the mid-Atlantic region with offices in Virginia Beach, Va., Fort Lauderdale, Fla., and St. Augustine, Fla., specializes in consumer and business-to-business accounts in the financial services, travel and tourism, multi-outlet retail, real estate and industrial/corporate sectors. Providing comprehensive marketing solutions to over sixty clients in North America and the Caribbean, the agency operates under "The Why? Philosophy," an exclusive six-step process designed to uncover the core issues of most communications problems. The Meridian Group is a member of TAAN (Transworld Advertising Agency Network). For more information, go to www.themeridiangroup.com or www.tmg3.com.

:back:

 

 
integrated