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Press Release
FOR IMMEDIATE RELEASE
September 15, 2004
Terry Kelley (757) 340-7425
FIVE NEW FACES JOIN THE MERIDIAN GROUP

VIRGINIA BEACH, Va. – The Meridian Group-Marketing/Communications (TMG), a full-service advertising and public relations agency, has added Terry Kelley, Kolleen Grattan and Jaclyn Bailey to its Virginia Beach Public Relations Team. Saul Darville and Edison Frazer have been added to the Fort Lauderdale team.

Terry Kelley- Director of Public Relations and Corporate Communications
Kelley helped start the agency’s PR firm fourteen years ago when it was Kelley Reilly and Smith. Since that time Kelley has worked in a consulting role with many clients including Greg Norman, MCI, Dollar Rent A Car, GTE Cellular, Ryder System, Delta Airlines, Cal Ripken, College Football USA, Major League Baseball, the NFL, the PGA TOUR and most recently, the ownership of the San Francisco 49ers. Kelley also helped found TeamLink in Atlanta where he served as Senior Vice President for Business Development. Under his guidance the company became the world’s largest sports information system and revolutionized the way information moved around the world. More importantly, he forged relationships with all of the nation’s media outlets by integrating them through TeamLink. “It was an extended seminar working with some of the best and brightest people in the marketing and sports industry,” Kelley said of his ten years away from the Meridian Group.In addition to being Team Leader for Public Relations and Corporate Communications teams TMG, he is an advisor to the National Association of Collegiate Directors of Athletics, the National Football Foundation and serves on the board of the Edward J. DeBartolo, Sr. Memorial Scholarship Foundation and with the John McLendon Foundation.

Kolleen Grattan- Senior Public Relations Counselor
Grattan has over 20 years of international and domestic experience as a marketing and public relations strategist. She comes from New York, where she was Vice President of Marketing and Public Relations at Chaffee, Craig, Michos, Ricco, Inc. (CCMR) from March 2002-October 2003. Prior to that, she was Vice President of Account Services for Banik Creative Group in the western U.S. from June 2001-February 2002. Before coming to the U.S. in 2001, Grattan headed up her own public relations and marketing consulting firm, K.G. Communications, in Ottawa, Canada. As president of K.G. Communications for over 15 years, Grattan provided aggressive marketing and public relations solutions for the tourism, arts, sports, business, industry, high technology, government and non-profit sectors, while acting as a liaison with multiple levels of government at the federal, provincial and municipal levels.

Jaclyn Bailey- Public Relations Assistant
Bailey’s efforts will be directed toward client media relations and editorial activities. She is a recent graduated Magna Cum Laude from Virginia Wesleyan College, Norfolk, VA, with a Bachelor of Arts degree in Communications. She is a five-time dean’s list representative and was named 2004 Journalism Student of the Year. She was a two-sport athlete. Bailey also won ESPN’s Student Journalism Award in recent months. In the past, Bailey handled marketing projects for the Virginia Wesleyan College Sports Information office and worked media relations for the 2004 NCAA Division III Women’s Basketball Tournament.

Saul Darville- Creative Team
Darville comes to TMG from the Life Extension Foundation where he was the Creative Art Director since March 2002. Before joining TMG, Darville also worked on accounts including, Fidelity Federal Bank and Trust and The Ritz Carlton with Wilesmith Advertising and Design in West Palm Beach, Fla. from Sept. 1999 to Jan. 2001. He also worked with Cunard and Seabourne from June 1998 to Aug. 1999 while working for Paradigm Communications out of Tampa, Fla. Darville combines his strategic thinking and creative touch to help shape the varying brands of a diverse clientele including, leisure, travel and retail. He is known for his acute ability to blend passion, talent and commitment into each project, and strives to develop a clear focus and consistency in the company’s communication practices.

Edison Frazer- Florida region Media Director
Frazer comes from Kelley Swafford Roy in Miami, Florida where he worked in 2003-2004. He has also worked with General Motors Corp., Nestle, Gateway Computers and many government agencies, non-profit organizations and corporate sponsors. From 1997-2001, he worked as a Client Services Media Manager and Media Buyer for McCann-Erikson in New York and Seattle, Washington. Frazer brings a streamlined approach to planning and implementing media strategies and negotiating print, television, radio and outdoor placement. He continues to work as a relentless negotiator who knows what it takes to develop comprehensive media strategy, objectives, tactics and plans. Through his involvement with a variety of clients, Frazer prides himself in his abilities to develop and implement long-term cause marketing campaigns.

About The Meridian Group
The Meridian Group-Marketing Communications, one of the fastest growing agencies in the mid-Atlantic region headquartered in Virginia Beach, Va., specializes in consumer and business-to-business accounts in the financial services, travel and tourism, multi-outlet retail, real estate and industrial/corporate sectors. Providing comprehensive marketing solutions to over sixty clients in North America and the Caribbean, the agency operates under "The Why? Philosophy," an exclusive six-step process designed to uncover the core issues of most communications problems. The Meridian Group also has offices in Fort Lauderdale, Fla., St. Augustine, Fla. and New York City, and is a member of TAAN (Transworld Advertising Agency Network). For more information, go to www.themeridiangroup.com or www.tmg3.com.

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