FT. LAUDERDALE, FL - Samantha Aberle has reunited
with Meridian Group, a full-service marketing and communications
agency, as a Senior Account Manager. She was hired to manage several
accounts on the Travel and Luxury Team in the Florida office.
Before returning to Meridian Group, Aberle was the Account Executive
at Draft/fcb (formerly Foote Cone & Belding) on the Applebee’s®
account. She supported the broadcast and brand teams while strategizing
and managing all of the interactive marketing for Applebee’s®.
Previously with Meridian as an Account Manager, she established
and maintained strong ongoing relationships with national and
international clients, including Palace Resorts, Lago Mar Resort,
PGA National Resort and Spa, Radisson Aruba and Radisson Myrtle
Beach.
As the Senior Account Manager for the Travel and Luxury Team
for the Florida region, Aberle will be responsible for managing
multi-million dollar budgets, strategic development through execution
and program analysis, and creating, planning and implementing
fully integrated marketing campaigns for a variety of clients
worldwide.
“We couldn’t be happier to welcome Samantha back
to Meridian Group,” said CEO Joseph Takach. “Her prior
work for us was very impressive, and we look forward to utilizing
the additional strategic development and management skills she’s
acquired to build relationships with new clients.”
In her spare time, Aberle is an active member of Ft. Lauderdale
Young Professionals, a member of Humane Society of Broward County
and a volunteer at Miami Art Museum.
About Meridian Group
Meridian Group-Marketing Communications, one of the fastest growing
agencies in the mid-Atlantic region headquartered in Virginia,
Florida and New York, specializes in consumer and business-to-business
accounts in the financial services, travel and tourism, multi-outlet
retail, real estate and industrial/corporate sectors.
The agency has grown from two to more than 50 employees since
its establishment in 1980 and has served more than 225 clients
including STIHL Inc., Wounded Warrior Project, Bon Secours, Grand
Furniture, Hall Automotive, Kiawah Island and Palace Resorts.
Providing comprehensive marketing solutions to clients in North
America and the Caribbean, Meridian Group operates under "The
Why? Philosophy," an exclusive six-step process designed
to uncover the core issues of most communications problems. The
agency has offices in Florida and New York City, and is a member
of TAAN (Transworld Advertising Agency Network). For more information,
go to www.themeridiangroup.com
or www.tmg3.com.
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