virginia beach | fort lauderdale | new york  
 

profile
Teams
portfolio
press
contact
why not?
 
:back:
 
Press Release
FOR IMMEDIATE RELEASE
February 26, 2007
Erin Zabel (757) 340.7425
Samantha Aberle Rejoins Meridian Group
to Manage Travel and Luxury Accounts



FT. LAUDERDALE, FL - Samantha Aberle has reunited with Meridian Group, a full-service marketing and communications agency, as a Senior Account Manager. She was hired to manage several accounts on the Travel and Luxury Team in the Florida office.

Before returning to Meridian Group, Aberle was the Account Executive at Draft/fcb (formerly Foote Cone & Belding) on the Applebee’s® account. She supported the broadcast and brand teams while strategizing and managing all of the interactive marketing for Applebee’s®. Previously with Meridian as an Account Manager, she established and maintained strong ongoing relationships with national and international clients, including Palace Resorts, Lago Mar Resort, PGA National Resort and Spa, Radisson Aruba and Radisson Myrtle Beach.

As the Senior Account Manager for the Travel and Luxury Team for the Florida region, Aberle will be responsible for managing multi-million dollar budgets, strategic development through execution and program analysis, and creating, planning and implementing fully integrated marketing campaigns for a variety of clients worldwide.

“We couldn’t be happier to welcome Samantha back to Meridian Group,” said CEO Joseph Takach. “Her prior work for us was very impressive, and we look forward to utilizing the additional strategic development and management skills she’s acquired to build relationships with new clients.”

In her spare time, Aberle is an active member of Ft. Lauderdale Young Professionals, a member of Humane Society of Broward County and a volunteer at Miami Art Museum.

About Meridian Group
Meridian Group-Marketing Communications, one of the fastest growing agencies in the mid-Atlantic region headquartered in Virginia, Florida and New York, specializes in consumer and business-to-business accounts in the financial services, travel and tourism, multi-outlet retail, real estate and industrial/corporate sectors.

The agency has grown from two to more than 50 employees since its establishment in 1980 and has served more than 225 clients including STIHL Inc., Wounded Warrior Project, Bon Secours, Grand Furniture, Hall Automotive, Kiawah Island and Palace Resorts.

Providing comprehensive marketing solutions to clients in North America and the Caribbean, Meridian Group operates under "The Why? Philosophy," an exclusive six-step process designed to uncover the core issues of most communications problems. The agency has offices in Florida and New York City, and is a member of TAAN (Transworld Advertising Agency Network). For more information, go to www.themeridiangroup.com or www.tmg3.com.

:back:

 

 
integrated