The Meridian Group - History - integrated marketing communications advertising and public relations agency with offices in Virginia, Florida and South Carolina; specializes in consumer and business to business accounts in the financial services, travel and tourism, hospitality, real estate, industrial and corporate, and multi-outlet retail industries.

virginia beach | fort lauderdale | new york

The Meridian Group is one of the nation’s most experienced and awarded marketing communications firms in the hospitality and travel industry. Established in 1980 by Eric G. Lackey and Joseph Takach in Virginia Beach, The Meridian Group has grown from a small two-person graphic design boutique to a full-service integrated marketing communications company employing over fifty talented professionals. The agency now has locations in three popular tourist resort cities, including Virginia Beach, VA, St. Augustine, FL and Fort Lauderdale, FL.

Over the last 23 years, The Meridian Group has built a solid base of local, regional and national client–partners. Forty-five percent of that client base is in the hospitality and travel industry. Our current client roster also includes hotels and resorts throughout the United States and the Caribbean.

The Meridian Group’s team is comprised of a select group of talented and dedicated professionals with a myriad of experience in strategic marketing, communication design, copywriting, print and broadcast production, media buying, research and analysis, public relations, interactive design and marketing, account management and financial management.

Our contemporary facilities and state-of-the-art technologies give The Meridian Group the ability to provide the highest level of sophisticated advertising, marketing tools, and services available.

The agency was recently recognized with Platinum and Best in Show awards from Hotel Sales and Marketing Association International (HSMAI) in 2003 for Public Relations. The agency was recognized by HSMAI in 2002 with a Platinum Award for the best marketing campaign for an attraction. Over the past ten years, The Meridian Group and its travel and tourism client-partners have been recognized with over 100 awards by HSMAI.

The Why Philosophy
has always been the rule here. It's just who we are and how we think. But the six-step Why? Process was developed and established to allow us to delve deeply into our clients' businesses to identify opportunities and problems and move in a logical sequence to final solutions and executions.