The hospitality business is unlike any other in our economy. The successful resort, hotel or CVB relies so much on image. Yet there's always the constant demand to keep "heads in beds." It's branding. It's retail. It's promising the fulfillment of one's deepest longings, and promising great value. Hospitality marketing is all of these things, and much more.

So it requires the deft touch of communications professionals who know both how to whisper in the ear and pound on the table - sometimes at the same time. Fortunately, we have quite a number of these rare birds here on our Tourism Team. We cut our teeth on luxury resorts, hotels and CVBs. We've been at it for over two decades, and while we still learn a thing or two now and then, there probably isn't a team of tourism marketers more accomplished than ours anywhere in this country. Want to see? Please, be our guest.